News
VISIT AND PARTNERSHIP DEVELOPMENT BETWEEN VIGLACERA TILE TRADING JSC AND PORCELANOSA GROUP
Porcelanosa is recognized as one of Spain's leading corporations, known globally for its prestigious brands that provide ceramic tiles, wooden flooring, kitchen furnishings, and more, with a presence in over 150 countries—including Vietnam. As part of an extended business trip, representatives from the leadership of Viglacera Tile Trading JSC had the opportunity to visit and work with Porcelanosa at its production facilities and flagship showroom in Valencia, Spain.
As one of the largest ceramic tile and sanitary ware manufacturers in Spain—with over 1,000 sales points worldwide (according to PricewaterhouseCoopers' annual report)—Porcelanosa is committed to using raw materials with clear origins that are safe for human health, environmentally friendly, aesthetically refined, modern, and sustainable over time. These shared values are among the key reasons why Viglacera is keen to explore partnership opportunities with Porcelanosa.
During the visit to Porcelanosa's production lines and facilities, Viglacera representatives were impressed by the group’s advanced technologies and product quality.
Porcelanosa has long been a familiar brand in the Vietnamese market, with high-end international product lines such as wood grain tiles, stone-effect tiles, and cement-inspired finishes. These offerings help architects and developers create sophisticated, contemporary living spaces. Recognizing this market alignment, Viglacera Tile Trading JSC seeks to expand its collaborative opportunities with Porcelanosa across various compatible business segments. At the meeting, both parties confirmed their intention to further explore and potentially strengthen cooperation in both markets, leveraging their shared expertise and more than 50 years of industry experience.
Mr. Mai Xuan Duc, General Director of Viglacera Tile Trading JSC, posed for a commemorative photo with Mr. Jose Maria Segarra (CEO of Porcelanosa Group) and other representatives from both sides.
CERSAIE 2024 - LEADING INTERNATIONAL EVENT FOR BUILDING MATERIALS AND DESIGN
As part of the same business trip, Viglacera Tile Trading JSC’s leadership also attended Cersaie 2024, held in Bologna, Italy.
Marking its 41st edition, Cersaie 2024 officially took place from September 23 to 27, 2024. It remains one of the world's largest international exhibitions for ceramic tiles and bathroom furnishings. Despite global economic challenges, Cersaie affirmed its stature as a must-attend event for the industry.
Spanning over 145,000 square meters, the exhibition featured more than 600 exhibitors from 25 countries. It provided a dynamic platform for unveiling the latest trends, technologies, and materials in construction and design. Drawing over 95,000 visitors—including brand representatives, manufacturers, architects, and industry professionals from around the globe—Cersaie 2024 highlighted its status as a leading hub for innovation and market insight.
Representing Viglacera at the event were Mr. Mai Xuan Duc (General Director) and Mr. Pham Hien Nhan (Product Director), who explored new trends and built connections with global partners.
The exhibition was designed with exceptional visual appeal and left a strong impression on attendees.
Ranked among the top 20 ceramic tile manufacturers globally, Viglacera remains steadfast in its mission to innovate within the building materials sector. Attending and engaging with international events such as Cersaie allows Viglacera to demonstrate its manufacturing excellence, product quality, and global ambitions, aligning itself with multinational industry leaders on the world stage.
